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Unlocking PBS - The Ultimate Guide
Intro to PBS
Unlocking PBS (2:06)
How PBS works
Intro to securing a PBS broadcast (6:32)
VP of NETA: applying, windows, underwriting & more (Angee Simmons) (30:51)
VP of NETA: lengths, delivery, presenting stations & more (Angee Simmons) (83:32)
Station Relations: how to secure your PBS audience (Kristin Fellows) (79:49)
Essential Public TV Knowledge (60:56)
What Filmmakers NEED to Know about PBS (Sabrina & Bob) (49:52)
How to sell PBS sponsorships
Intro to securing PBS underwriters (7:15)
PBS Underwriting: essential pro tips (Sara Needham) (89:35)
Role play - pitching PBS underwriters (54:47)
Responding to Prospects (Nick Kelso) (73:26)
Editing and Leveraging a 1 Hour Cut for PBS (Karen Everett) (73:24)
Pro Tips & Success Stories
Pro tips & success stories (9:11)
How a filmmaker secured $87K in underwriting (34:38)
PBS Underwriting Success: Hearts of Glass (49:00)
PBS Underwriting Success: Addicts Wake (17:54)
Examples and Templates
NETA details PDF
PBS Audience info
Station relations options
Example PBS pitch decks
Example underwriting messages (1:35)
Email + phone script template
Example underwriting invoice
Example underwriting agreement
Example outline agreement with a station relations consultant
AUDIO ONLY: Intro to PBS
AUDIO ONLY: Unlocking PBS
AUDIO ONLY: How PBS works
AUDIO ONLY: Intro to securing a PBS broadcast
AUDIO ONLY: VP of NETA: applying, windows, underwriting & more (Angee Simmons)
AUDIO ONLY: VP of NETA: lengths, delivery, presenting stations & more (Angee Simmons)
AUDIO ONLY: Station Relations: how to secure your PBS audience (Kristin Fellows)
AUDIO ONLY: Essential Public TV Knowledge
AUDIO ONLY: What Filmmakers NEED to Know about PBS (Sabrina & Bob)
AUDIO ONLY: How to sell PBS sponsorships
AUDIO ONLY: Intro to securing PBS underwriters
AUDIO ONLY: PBS Underwriting: essential pro tips (Sara Needham)
AUDIO ONLY: Role play - pitching PBS underwriters
AUDIO ONLY: Responding to Prospects (Nick Kelso)
AUDIO ONLY: Editing and Leveraging a 1 Hour Cut for PBS (Karen Everett)
AUDIO ONLY: Pro Tips & Success Stories
AUDIO ONLY: Pro tips & success stories
AUDIO ONLY: How a filmmaker secured $87K in underwriting
AUDIO ONLY: PBS Underwriting Success: Hearts of Glass
AUDIO ONLY: PBS Underwriting Success: Addicts Wake
Station Relations: how to secure your PBS audience (Kristin Fellows)
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